Impossible Finance

Opportunity: Marketing Associate

Full-time/Part-time: Full-time

Location: Asia or Remote

Contact: [email protected]

Impossible Finance is a fast-growing, VC-backed, multi-chain ecosystem looking for full-stack engineers. Our team has a strong track record in DeFi, ranging from former leads at Binance and other leading fintech/consumer tech companies that built out various blockchain products including wallets, staking platforms, swap protocols, launchpads and fiat gateways.

<aside> ✍🏼 How to Apply Does this role sound like a good fit? Email us at [email protected] Include the role's title in your subject line, send over your Telegram / Discord username and send along links that best showcase the relevant things you've built and done.

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What we're looking for

We are looking for a Marketing Associate with a strong marketing background to execute the marketing efforts of our organization. In this role you will manage and drive Impossible and clients marketing and social media campaigns, plans and initiatives.

This role will also develop new marketing ideas and content such as guides, endorsements and education of Impossible and partnered companies for broader publication and promotion.

We are a primarily remote company with some bases of operation in Singapore, HK, the US, and India, so good communication skills are necessary. English is the primary language of communication.

Responsibilities

Primary:

• Develop and execute social media strategies, post schedules & plans (targeting the content relevant to the audience) across different platforms (Telegram, Twitter, etc.) and campaigns for Impossible itself, portfolio projects, and partner clients
• Determine and track social media and campaign performance. Report insights to internal teams to inform business/product decisions to optimize growth and user acquisition
• Grow and manage China KOL network providing guidance, support, and performance tracking to ensure their efforts align with assigned tasks and opportunities
• Provide market and competitive intelligence, monitor KPI and trends in communities to inform overall marketing and product strategy.
• Execute internal or joint external party campaigns to drive user growth and engagement (AMAs, Quiz, Product testing, Gleam/SweepWidget) [Founder interview per PM) (who’s responsible for content)
• Support in conducting partnership joint announcements
• Coordinate with our research (BD) and product team to keep our community updated on our latest services, features, partnerships, and joint announcements/campaigns
• Responsible for driving brand, users and targets through the demonstration and partnership across Key Opinion Leaders (KOLs)